Thursday, 7 January 2021

Sustainable Fashion Project

Sustainable Fashion Project

Examples of upcycled clothing which could be effective for our project.


Milena has supplied us with a dancer who will interpret a piece of music of our choosing. With her interactions with our animated content, we need to translate the message of sustainability.


In a concept video by James, he has incorporated electronic music dubbed with news reports about pollution and mass clothing production. It worked surprisingly well to evoke themes of industrial scale production.

The dancer can be seen in front from a concept video we received from one of our collaborators.


I sketched a few fashion ideas which could either be made or projected onto a plain outfit. I kept the themes within nature, representing the energy provided by elements like sun, water and photosynthesis. I thought that an industrial background could be a way to encourage the up cycling of clothes by using grey tones in contrast with the bright colours represented here.


The dance space is dynamic, with the potential for ambitious projection mapping. We remain optimistic about the possibility of using this large space during the pandemic so I took to sketching out some concepts for how we could use the space physically and through projection:


The two left representations further show the power of the elements. Top left shows water being pumped with immense power with a globe at its centre. The blue pallet would be symbolic of nature and natural resources being overused. It may be tricky to translate the sustainable message with just this imagery.

Bottom left shows the power of the sun amid a grey urban environment. I thought the beams could move around illuminating certain areas eventually resting on the dancer. 

Top right shows piles of physical clothes and fabrics which could represent waste on a global scale. The concepts of Boro could come into play by projecting similar textile like patterns onto the piles.

Finally, my favourite concept is hung up sheets. These could have different themes like the ones above projected onto them and would make the space more dynamic because the dancer could interact behind the sheets making silhouettes. I believe this would also be the best way to translate our message as many themes could be shown.

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